{"id":678460,"date":"2026-02-24T07:26:04","date_gmt":"2026-02-24T07:26:04","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=678460"},"modified":"2026-02-24T07:26:04","modified_gmt":"2026-02-24T07:26:04","slug":"magazine-auchan-din-romania-vizate-de-un-apropiat-al-premierului-maghiar-viktor-orban","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=678460","title":{"rendered":"Magazine Auchan din Rom\u00e2nia vizate de un apropiat al premierului maghiar Viktor Orban"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/microscopemedia.com\/wp-content\/uploads\/2026\/02\/magazine-auchan-din-romania-vizate-de-un-apropiat-al-premierului-maghiar-viktor-orban.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p id=\"p-0\">Indotek vizeaz\u0103 componenta imobiliar\u0103 a centrelor comerciale care g\u0103zduiesc magazinele ATAC \u2013 formatul de hiperdiscount lansat de Auchan \u00een Rom\u00e2nia din prim\u0103vara anului 2024. Conceptul a fost implementat ini\u021bial la Bra\u0219ov, urmat de Ploie\u0219ti \u0219i Timi\u0219oara, iar ulterior extins la T\u00e2rgu-Mure\u0219, Gala\u021bi, Satu Mare, Sibiu, Bucure\u0219ti \u0219i Oradea, ajung\u00e2nd la nou\u0103 unit\u0103\u021bi. Formatele ATAC au rezultat din conversia unor hipermarketuri Auchan \u00een magazine cu pre\u021buri agresive, cu un sortiment de aproximativ 17.000 de produse, expuse la palet \u0219i bax, \u0219i cu costuri opera\u021bionale reduse, potrivit <a href=\"https:\/\/www.zf.ro\/companii\/retail-agrobusiness\/grupul-maghiar-investitii-imobiliare-indotek-controlat-miliardarul-23061885\">ZF.<\/a><\/p>\n<p id=\"p-1\">O eventual\u0103 achizi\u021bie a activelor imobiliare asociate centrelor Auchan din Rom\u00e2nia ar consolida rela\u021bia deja existent\u0103 dintre Indotek \u0219i brandul francez. La finalul lui 2023, grupul lui Jellinek a preluat 47% din opera\u021biunile Auchan din Ungaria, Indotek indic\u00e2nd atunci c\u0103 va fi implicat \u00een deciziile strategice, inclusiv \u00een extinderea re\u021belei, cu focus pe regiuni rurale, folosind sinergiile dintre retail \u0219i expertiza sa imobiliar\u0103. \u00cen Spania, grupul a cump\u0103rat \u00een 2023 dou\u0103 centre comerciale \u00een Valencia \u0219i Barcelona de la Merlin Properties, pentru 22 milioane de euro, iar \u00een 2024 a achizi\u021bionat centrul comercial Espacio Le\u00f3n pentru 50 milioane de euro de la Blackstone. \u00cen mai 2025, Indotek a cump\u0103rat trei centre comerciale \u00een Grecia, fiecare g\u0103zduind hipermarketuri Sklavenitis, cu un total de 67 de magazine.<\/p>\n<p id=\"p-2\">\u00cen Rom\u00e2nia, Indotek a intrat \u00een 2019 prin achizi\u021bia mall-ului Promenada din T\u00e2rgu Mure\u0219 (tranzac\u021bie estimat\u0103 la 43 milioane de euro), ulterior investind 16 milioane de euro \u00een renovarea \u0219i rebrandingul centrului, redenumit Plaza M. Complexul are 55.000 mp, g\u0103zduie\u0219te circa 90 de magazine \u0219i o rat\u0103 de ocupare de aproximativ 92%. Strategia declarat\u0103 de grup a vizat, \u00een ultimii ani, revitalizarea \u0219i extinderea cl\u0103dirilor existente, \u00een detrimentul dezvolt\u0103rilor noi.<\/p>\n<p id=\"p-3\">Expansiunea local\u0103 a continuat cu achizi\u021bia cl\u0103dirilor de birouri B\u0103neasa Business Center \u0219i Bucharest Business Center din Bucure\u0219ti, precum \u0219i a proiectului industrial Aiud Industrial Park (Alba). Reprezentan\u021bii grupului au indicat anterior c\u0103 investi\u021biile imobiliare gestionate \u00een Rom\u00e2nia au dep\u0103\u0219it 150 milioane de euro.<\/p>\n<p id=\"p-4\">La nivel european, Indotek opereaz\u0103 \u00een 13 \u021b\u0103ri \u0219i de\u021bine un portofoliu extins \u00een Ungaria, cu peste 30 de cl\u0103diri de birouri, peste 20 de mall-uri, hoteluri \u0219i aproximativ 100 de spa\u021bii de depozitare. D\u00e1niel Jellinek a intrat \u00een 2019 \u00een topul celor mai boga\u021bi unguri, cu o avere estimat\u0103 de Forbes la circa 300 milioane de euro, nivel indicat ulterior la peste 380 milioane de euro.<\/p>\n<p id=\"p-5\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Indotek vizeaz\u0103 componenta imobiliar\u0103 a centrelor comerciale care g\u0103zduiesc magazinele ATAC \u2013 formatul de hiperdiscount lansat de Auchan \u00een Rom\u00e2nia din prim\u0103vara anului 2024. Conceptul a fost implementat ini\u021bial la &hellip; <a href=\"https:\/\/microscopemedia.com\/?p=678460\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":678461,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/678460"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=678460"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/678460\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/678461"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=678460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=678460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=678460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}