{"id":682766,"date":"2026-03-19T12:56:03","date_gmt":"2026-03-19T12:56:03","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=682766"},"modified":"2026-03-19T12:56:03","modified_gmt":"2026-03-19T12:56:03","slug":"filmul-labubu-a-fost-confirmat-oficial-proiectul-va-fi-regizat-de-paul-king-cineastul-cunoscut-pentru-succesul-filmelor-paddington","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=682766","title":{"rendered":"Filmul Labubu a fost confirmat oficial. Proiectul va fi regizat de Paul King, cineastul cunoscut pentru succesul filmelor Paddington"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/microscopemedia.com\/wp-content\/uploads\/2026\/03\/filmul-labubu-a-fost-confirmat-oficial-proiectul-va-fi-regizat-de-paul-king-cineastul-cunoscut-pentru-succesul-filmelor-paddington.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p data-start=\"430\" data-end=\"894\" id=\"p-0\">Filmul Labubu Pop Mart va fi regizat de Paul King, cunoscut pentru produc\u021biile Wonka, Paddington \u0219i serialul BBC The Mighty Boosh. King va semna \u0219i co-produc\u021bia \u0219i dezvoltarea scenariului, al\u0103turi de Steven Levenson, autorul musicalului Dear Evan Hansen \u0219i al filmului Tick, Tick\u2026 Boom!.<\/p>\n<p data-start=\"896\" data-end=\"1067\" id=\"p-1\">Anun\u021bul a fost f\u0103cut la Paris, \u00een cadrul unui turneu expozi\u021bional global dedicat anivers\u0103rii a 10 ani de la lansarea juc\u0103riilor Labubu, conform <a href=\"https:\/\/www.bbc.com\/news\/articles\/c20j01gqx1eo\" target=\"_blank\" rel=\"noopener\">BBC<\/a>.<\/p>\n<h2 data-section-id=\"1l6pszc\" data-start=\"1074\" data-end=\"1141\" id=\"chapter-0\">De la juc\u0103rie la franciz\u0103 de entertainment<\/h2>\n<p data-start=\"1142\" data-end=\"1536\" id=\"p-2\">Labubu, crea\u021bia artistului din Hong Kong Kasing Lung, este un elf al p\u0103durii inspirat de mitologia nordic\u0103 \u0219i face parte din seria de c\u0103r\u021bi The Monsters. Popularitatea personajului a propulsat Pop Mart la o evaluare de aproape 40 de miliarde de dolari, dep\u0103\u0219ind rivali consacra\u021bi precum Mattel.<\/p>\n<p data-start=\"1538\" data-end=\"1811\" id=\"p-3\">Succesul se bazeaz\u0103 inclusiv pe strategia \u201eblind box\u201d, prin care cump\u0103r\u0103torii nu \u0219tiu ce variant\u0103 primesc p\u00e2n\u0103 la deschiderea ambalajului. \u00cen paralel, Pop Mart s-a extins \u00een zona experien\u021belor, inclusiv printr-un parc tematic \u00een Beijing.<\/p>\n<p data-start=\"1898\" data-end=\"2123\" id=\"p-4\">Labubu a devenit un accesoriu de lifestyle, fiind asociat cu apari\u021bii ale unor vedete precum Rihanna \u0219i Lisa, fotografiate purt\u00e2nd charm-uri Labubu.<\/p>\n<p data-start=\"2125\" data-end=\"2497\" id=\"p-5\">Potrivit lui Kim Dayoung, lector \u00een marketing la National University of Singapore, un film Labubu Pop Mart este o evolu\u021bie logic\u0103: con\u021binutul \u0219i comer\u021bul sunt profund interconectate pentru genera\u021biile tinere. La r\u00e2ndul s\u0103u, Kapil Tuli de la Singapore Management University subliniaz\u0103 poten\u021bialul de cre\u0219tere \u0219i \u00eencrederea oferit\u0103 investitorilor.<\/p>\n<h2 data-section-id=\"1696t71\" data-start=\"2504\" data-end=\"2570\" id=\"chapter-1\">Context favorabil pentru anima\u021bia chinez\u0103<\/h2>\n<p data-start=\"2571\" data-end=\"2867\" id=\"p-6\">Lansarea vine \u00eentr-un moment prielnic, pe fondul succesului produc\u021biilor asiatice precum Ne Zha 2 \u0219i jocul video Black Myth: Wukong. Astfel, filmul Labubu Pop Mart ar putea marca tranzi\u021bia brandului din retail \u00een entertainment global.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Filmul Labubu Pop Mart va fi regizat de Paul King, cunoscut pentru produc\u021biile Wonka, Paddington \u0219i serialul BBC The Mighty Boosh. King va semna \u0219i co-produc\u021bia \u0219i dezvoltarea scenariului, al\u0103turi &hellip; <a href=\"https:\/\/microscopemedia.com\/?p=682766\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":682767,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/682766"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=682766"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/682766\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/682767"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=682766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=682766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=682766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}