{"id":688680,"date":"2026-04-22T12:47:07","date_gmt":"2026-04-22T12:47:07","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=688680"},"modified":"2026-04-22T12:47:07","modified_gmt":"2026-04-22T12:47:07","slug":"un-fintech-romanesc-extindere-strategica-in-retail-aplicatia-de-cashback-cu-peste-6-000-de-utilizatori-a-ajuns-sa-integreze-17-branduri-majore","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=688680","title":{"rendered":"Un fintech rom\u00e2nesc, extindere strategic\u0103 \u00een retail. Aplica\u021bia de cashback cu peste 6.000 de utilizatori a ajuns s\u0103 integreze 17 branduri majore"},"content":{"rendered":"
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Fintech-ul rom\u00e2nesc Pigli, specializat \u00een solu\u021bii de cashback \u0219i loializare pentru retailul<\/a> offline \u0219i online, anun\u021b\u0103 un parteneriat strategic cu Vouchers Depot, principalul furnizor de carduri cadou digitale \u0219i multibrand din Rom\u00e2nia. Colaborarea marcheaz\u0103 o etap\u0103 semnificativ\u0103 \u00een dezvoltarea ecosistemului Pigli, prin ad\u0103ugarea a 17 noi parteneri comerciali de renume, consolid\u00e2nd astfel pozi\u021bia platformei la nivel na\u021bional, au anun\u021bat reprezentan\u021bii companiei.<\/p>\n

Prin aceast\u0103 integrare, utilizatorii aplica\u021biei Pigli beneficiaz\u0103 de acces direct la un portofoliu diversificat de comercian\u021bi lideri \u00een segmentele lor de activitate, printre care se num\u0103r\u0103: IKEA, Sephora, H&M, Mobexpert, C\u0103rture\u0219ti \u0219i al\u021bii. Extinderea portofoliului vine odat\u0103 cu o cre\u0219tere a cererii pentru solu\u021bii de eficientizare a cheltuielilor zilnice \u0219i de optimizare a lichidit\u0103\u021bii personale.<\/p>\n

Acestea completeaz\u0103 portofoliul Pigli, care include deja lideri de pia\u021b\u0103 precum Kaufland, eMAG \u0219i Fashion Days.<\/p>\n

\u201eUn pilon central \u00een strategia noastr\u0103 de scalare\u201d<\/h2>\n
\n

\u201eParteneriatul cu Vouchers Depot reprezint\u0103 un pilon central \u00een strategia noastr\u0103 de scalare pentru anul 2026. Integrarea celor 17 noi branduri interna\u021bionale \u0219i locale transform\u0103 Pigli dintr-o solu\u021bie ni\u0219at\u0103 \u00eentr-un instrument complex de gestionare a consumului \u00een retailul offline. Ne concentr\u0103m pe oferirea unei experien\u021be de utilizare fluide \u0219i pe cre\u0219terea puterii de cump\u0103rare a utilizatorilor no\u0219tri, \u00eentr-un context economic marcat de presiuni infla\u021bioniste constante. De altfel, \u00eentregul nostru concept de business are la baz\u0103 principiul cheltuielilor responsabile\u201d, declar\u0103 Adrian Paraschivescu, Co-fondator Pigli.<\/p>\n<\/blockquote>\n

Potrivit oficialilor, prin sistemul de cashback implementat, utilizatorii primesc instant o cot\u0103-parte din valoarea voucherelor achizi\u021bionate \u00eenapoi \u00een portofelul digital din aplica\u021bie. Creditele acumulate pot fi reinvestite \u00een achizi\u021bii viitoare, cre\u00e2nd astfel un cerc virtuos de consum sustenabil \u0219i educa\u021bie financiar\u0103 aplicat\u0103.<\/p>\n

Integrarea tehnologic\u0103 \u00eentre cele dou\u0103 platforme este realizat\u0103 printr-o conexiune de tip API securizat, care asigur\u0103 un flux tranzac\u021bional complet automatizat \u0219i securizat. Aceast\u0103 solu\u021bie permite emiterea \u0219i livrarea instantanee a voucherelor \u00een format digital, elimin\u00e2nd procesele manuale \u0219i timpul de a\u0219teptare, oferind \u00een acela\u0219i timp o trasabilitate total\u0103 a tranzac\u021biilor pentru utilizatori \u0219i parteneri.<\/p>\n

Extinderea vine dup\u0103 un an cu o trac\u021biune solid\u0103 \u00een pia\u021b\u0103, 2025 \u2013 primul an complet de activitate \u2013 fiind \u00eencheiat cu un volum total al v\u00e2nz\u0103rilor<\/a> de peste 400.000 de euro \u0219i o baz\u0103 de 6.000 de utilizatori.<\/p>\n

Pentru 2026, Pigli \u00ee\u0219i propune dezvoltarea ecosistemului de parteneri, \u00een special \u00een sectoare precum HoReCa, Food \u0219i Fashion, cre\u0219terea bazei de utilizatori p\u00e2n\u0103 la 50.000 de utilizatori \u0219i dublarea v\u00e2nz\u0103rilor p\u00e2n\u0103 la finalul anului.<\/p>\n","protected":false},"excerpt":{"rendered":"

Fintech-ul rom\u00e2nesc Pigli, specializat \u00een solu\u021bii de cashback \u0219i loializare pentru retailul offline \u0219i online, anun\u021b\u0103 un parteneriat strategic cu Vouchers Depot, principalul furnizor de carduri cadou digitale \u0219i multibrand … Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":688681,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/688680"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=688680"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/688680\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/688681"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=688680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=688680"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=688680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}