{"id":690227,"date":"2026-05-01T09:16:04","date_gmt":"2026-05-01T09:16:04","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=690227"},"modified":"2026-05-01T09:16:04","modified_gmt":"2026-05-01T09:16:04","slug":"irineu-darau-cere-modificarea-criteriilor-de-clasificare-pentru-unitatile-de-cazare-vechi-de-zeci-de-ani","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=690227","title":{"rendered":"Irineu Dar\u0103u cere modificarea criteriilor de clasificare pentru unit\u0103\u021bile de cazare vechi de zeci de ani"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/microscopemedia.com\/wp-content\/uploads\/2026\/05\/irineu-darau-cere-modificarea-criteriilor-de-clasificare-pentru-unitatile-de-cazare-vechi-de-zeci-de-ani.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p id=\"p-0\">Oficialul a afirmat c\u0103, \u00eentr-un context economic dificil, rom\u00e2nii pot sprijini antreprenorii locali \u0219i economia na\u021bional\u0103 aleg\u00e2nd s\u0103 \u00ee\u0219i petreac\u0103 vacan\u021bele \u00een \u021bar\u0103.<\/p>\n<p id=\"p-1\">\u201eTr\u0103im ani complica\u021bi din punct de vedere economic. Cred c\u0103 putem face un bine antreprenorilor \u0219i economiei dac\u0103 alegem mai mult dec\u00e2t \u00een al\u021bi ani s\u0103 ne petrecem vacan\u021bele \u00een Rom\u00e2nia\u201d, a declarat ministrul.<\/p>\n<p id=\"p-2\">Irineu Dar\u0103u a subliniat c\u0103 turismul rom\u00e2nesc are nevoie de o promovare mai bine organizat\u0103 \u0219i de o abordare profesionist\u0103, capabil\u0103 s\u0103 valorifice poten\u021bialul turistic al \u021b\u0103rii.<\/p>\n<p id=\"p-3\">\u201eCred c\u0103 trebuie s\u0103 facem marketing turistic mai mult, mai profesionist \u0219i mai integrat. Rom\u00e2nia are un poten\u021bial mult mai mare dec\u00e2t \u00eel valorific\u0103 \u00een prezent\u201d, a spus acesta.<\/p>\n<p id=\"p-4\">Potrivit ministrului, bugetul pentru promovarea turistic\u0103 a crescut \u00een ultimii ani, \u00eens\u0103 r\u0103m\u00e2ne insuficient \u00een raport cu nevoile reale ale sectorului.<\/p>\n<p id=\"p-5\">\u201eDe la 2,4 milioane de euro am ajuns la 4,5 milioane. Este un pas \u00eenainte, dar \u00eenc\u0103 suntem departe de ceea ce ar trebui s\u0103 \u00eensemne o promovare serioas\u0103 a Rom\u00e2niei. Nevoia real\u0103 este de zeci de milioane de euro\u201d, a precizat Dar\u0103u.<\/p>\n<p id=\"p-6\">Ministrul a anun\u021bat c\u0103 autorit\u0103\u021bile \u00eencearc\u0103 s\u0103 dezvolte metode alternative de promovare, bazate pe costuri reduse \u0219i impact ridicat.<\/p>\n<p id=\"p-7\">\u201e\u00cencerc\u0103m s\u0103 folosim mijloace mai eficiente \u0219i mai pu\u021bin costisitoare, inclusiv social media, parteneriate cu evenimente sportive \u0219i colabor\u0103ri cu ambasadori precum Charlie Ottley\u201d, a declarat acesta.<\/p>\n<p id=\"p-8\">Irineu Dar\u0103u a vorbit \u0219i despre necesitatea \u00eenfiin\u021b\u0103rii unei Organiza\u021bii de Management al Destina\u021biei la nivel na\u021bional, consider\u00e2nd c\u0103 aceasta ar putea asigura o promovare profesionist\u0103 \u0219i coordonat\u0103.<\/p>\n<p id=\"p-9\">\u201eUn OMD na\u021bional ar permite un marketing profesionist pentru Rom\u00e2nia, bazat pe date \u0219i strategie, nu pe improviza\u021bii sau decizii punctuale\u201d, a afirmat ministrul.<\/p>\n<p id=\"p-10\">Totodat\u0103, oficialul a anun\u021bat actualizarea criteriilor de clasificare pentru unit\u0103\u021bile de cazare, unele dintre acestea fiind neschimbate de mai multe decenii.<\/p>\n<p id=\"p-11\">\u201eAm pus \u00een transparen\u021b\u0103 ordinul privind criteriile de clasificare. Erau criterii din anii \u201990. Este un pas necesar pentru modernizarea turismului\u201d, a concluzionat Irineu Dar\u0103u.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oficialul a afirmat c\u0103, \u00eentr-un context economic dificil, rom\u00e2nii pot sprijini antreprenorii locali \u0219i economia na\u021bional\u0103 aleg\u00e2nd s\u0103 \u00ee\u0219i petreac\u0103 vacan\u021bele \u00een \u021bar\u0103. \u201eTr\u0103im ani complica\u021bi din punct de vedere &hellip; <a href=\"https:\/\/microscopemedia.com\/?p=690227\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":690228,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/690227"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=690227"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/690227\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/690228"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=690227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=690227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=690227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}