{"id":698460,"date":"2026-06-17T15:36:04","date_gmt":"2026-06-17T15:36:04","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=698460"},"modified":"2026-06-17T15:36:04","modified_gmt":"2026-06-17T15:36:04","slug":"sezamo-vanzarile-de-inghetata-artizanala-aproape-s-au-triplat-inca-din-luna-mai","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=698460","title":{"rendered":"Sezamo: V\u00e2nz\u0103rile de \u00eenghe\u021bat\u0103 artizanal\u0103 aproape s-au triplat \u00eenc\u0103 din luna mai"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/microscopemedia.com\/wp-content\/uploads\/2026\/06\/sezamo-vanzarile-de-inghetata-artizanala-aproape-s-au-triplat-inca-din-luna-mai.png\" class=\"ff-og-image-inserted\"><\/div>\n<div readability=\"22.657876943881\">\n<p id=\"p-0\">Clien\u021bii care aleg \u00eenghe\u021bata artizanal\u0103 <strong>cheltuiesc \u00een medie aproximativ 77 de lei<\/strong> pe aceast\u0103 categorie. Weekendurile r\u0103m\u00e2n momentul preferat pentru r\u0103sf\u0103\u021b, v\u00e2nz\u0103rile de \u00eenghe\u021bat\u0103, at\u00e2t din gama artizanal\u0103, c\u00e2t \u0219i din celelalte categorii, fiind cu aproximativ 40% mai mari comparativ cu o zi obi\u0219nuit\u0103 din timpul s\u0103pt\u0103m\u00e2nii. \u00cen <strong>topul preferin\u021belor clien\u021bilor <\/strong>pentru \u00eenghe\u021bata artizanal\u0103 se afl\u0103 aromele de fistic, vanilie, brownie f\u0103r\u0103 zah\u0103r, caramel s\u0103rat \u0219i ciocolat\u0103 cu lapte.<\/p>\n<p id=\"p-1\"><em>\u201e\u00cenghe\u021bata este una dintre categoriile care reflect\u0103 cel mai bine schimb\u0103rile de comportament ale consumatorilor \u00een sezonul cald. Observ\u0103m c\u0103 tot mai mul\u021bi clien\u021bi caut\u0103 produse premium, realizate din ingrediente de calitate, dar \u0219i variante adaptate unor nevoi specifice, precum cele f\u0103r\u0103 zah\u0103r sau vegane. \u00cen acela\u0219i timp, vedem c\u0103 \u00eenghe\u021bata nu mai este doar o achizi\u021bie impulsiv\u0103, ci face parte din cump\u0103r\u0103turile planificate pentru \u00eentreaga familie\u201d<\/em>, a declarat <strong>Michael Kaiser, Country Lead Sezamo. <\/strong><\/p>\n<p id=\"p-2\">Cite\u015fte comunicatul integral <a href=\"https:\/\/comunicate.mediafax.biz\/Pages\/Public\/Comunicate.aspx?comunicatId=21938\">AICI<\/a><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Clien\u021bii care aleg \u00eenghe\u021bata artizanal\u0103 cheltuiesc \u00een medie aproximativ 77 de lei pe aceast\u0103 categorie. Weekendurile r\u0103m\u00e2n momentul preferat pentru r\u0103sf\u0103\u021b, v\u00e2nz\u0103rile de \u00eenghe\u021bat\u0103, at\u00e2t din gama artizanal\u0103, c\u00e2t \u0219i &hellip; <a href=\"https:\/\/microscopemedia.com\/?p=698460\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":698461,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/698460"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=698460"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/698460\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/698461"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=698460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=698460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=698460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}