{"id":702231,"date":"2026-07-09T14:27:03","date_gmt":"2026-07-09T14:27:03","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=702231"},"modified":"2026-07-09T14:27:03","modified_gmt":"2026-07-09T14:27:03","slug":"hisense-lider-de-piata-pe-segmentul-ac-lanseaza-noi-solutii-inteligente-de-aer-conditionat","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=702231","title":{"rendered":"Hisense, lider de pia\u021b\u0103 pe segmentul AC, lanseaz\u0103 noi solu\u021bii inteligente de aer condi\u021bionat"},"content":{"rendered":"<div readability=\"26.703755215577\">\n<div class=\"sgb-google-buttons\">\n<div class=\"display-flex justify-center google-logo\"><img decoding=\"async\" loading=\"lazy\" class=\"mg-x-auto\" width=\"30\" height=\"30\" src=\"https:\/\/microscopemedia.com\/wp-content\/uploads\/2026\/07\/hisense-lider-de-piata-pe-segmentul-ac-lanseaza-noi-solutii-inteligente-de-aer-conditionat.png\" alt><\/div>\n<\/p><\/div>\n<p id=\"p-0\"><strong>Pe m\u0103sur\u0103 ce tot mai mul\u021bi consumatori europeni caut\u0103 solu\u021bii de r\u0103cire mai u\u0219or de instalat, mai eficiente \u00een utilizare \u0219i mai bine adaptate diferitelor tipuri de locuin\u021be, Hisense propune inova\u021bii practice, concepute pentru a face confortul de acas\u0103 mai accesibil.<\/strong><\/p>\n<p id=\"p-1\"><strong>Aceast\u0103 evolu\u021bie a cererii din partea consumatorilor se vede tot mai clar \u0219i \u00een rezultatele de pia\u021b\u0103. \u00cen prima jum\u0103tate a anului 2026, veniturile Hisense din v\u00e2nz\u0103rile de aparate de aer condi\u021bionat \u00een Europa de Vest au crescut cu aproape 20% fa\u021b\u0103 de anul precedent, \u00een timp ce pia\u021ba din Fran\u021ba a \u00eenregistrat o cre\u0219tere de peste 100%. <\/strong><\/p>\n<p id=\"p-2\"><strong>\u00cen Rom\u00e2nia, Hisense a c\u00e2\u0219tigat tot mai mult\u0103 \u00eencredere \u00een ultimii trei ani, \u0219i \u0219i-a consolidat rapid pozi\u021bia pe segmentul aparatelor de aer condi\u021bionat reziden\u021bial. Dup\u0103 ce \u00een 2025 a ajuns la pragul de 10,3%, cu 0,4 puncte procentuale fa\u021b\u0103 de anul precedent, brandul estimeaz\u0103 pentru 2026 o cot\u0103 de 15%, ceea ce \u00eel pozi\u021bioneaz\u0103 ca lider al acestui segment pe pia\u021ba local\u0103. Aceast\u0103 evolu\u021bie are loc pe fondul unei cre\u0219teri estimate a pie\u021bei cu 5%, pia\u021ba total\u0103 dep\u0103\u0219ind valoarea de 125 milioane de euro. Cite\u015fte comunicatul integral <a href=\"https:\/\/comunicate.mediafax.biz\/Pages\/Public\/Comunicate.aspx?comunicatId=21991\">AICI<\/a><\/strong><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pe m\u0103sur\u0103 ce tot mai mul\u021bi consumatori europeni caut\u0103 solu\u021bii de r\u0103cire mai u\u0219or de instalat, mai eficiente \u00een utilizare \u0219i mai bine adaptate diferitelor tipuri de locuin\u021be, Hisense propune &hellip; <a href=\"https:\/\/microscopemedia.com\/?p=702231\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":702232,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/702231"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=702231"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/702231\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/702232"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=702231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=702231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=702231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}