{"id":714813,"date":"2026-09-24T09:06:03","date_gmt":"2026-09-24T09:06:03","guid":{"rendered":"https:\/\/microscopemedia.com\/?p=714813"},"modified":"2026-09-24T09:06:03","modified_gmt":"2026-09-24T09:06:03","slug":"producatorii-romani-isi-construiesc-propriile-ecosisteme-pentru-a-reduce-dependenta-de-intermediari","status":"publish","type":"post","link":"https:\/\/microscopemedia.com\/?p=714813","title":{"rendered":"Produc\u0103torii rom\u00e2ni \u00ee\u0219i construiesc propriile ecosisteme pentru a reduce dependen\u021ba de intermediari"},"content":{"rendered":"<div class=\"sgb-google-buttons\">\n<div class=\"display-flex justify-center google-logo\"><img decoding=\"async\" loading=\"lazy\" class=\"mg-x-auto\" width=\"30\" height=\"30\" src=\"https:\/\/microscopemedia.com\/wp-content\/uploads\/2026\/09\/producatorii-romani-isi-construiesc-propriile-ecosisteme-pentru-a-reduce-dependenta-de-intermediari.png\" alt><\/div>\n<\/p><\/div>\n<p id=\"p-0\">Cre\u0219terea costurilor de produc\u021bie \u0219i presiunea concuren\u021bei \u00eei determin\u0103 pe tot mai mul\u021bi <a href=\"https:\/\/www.mediafax.ro\/social\/carrefour-aduce-produse-romanesti-de-la-artizani-in-magazinele-din-toata-tara-cine-se-poate-inscrie-in-program-23717131\">produc\u0103tori rom\u00e2ni<\/a> s\u0103 \u00ee\u0219i extind\u0103 afacerile dincolo de activitatea de baz\u0103.<\/p>\n<p id=\"p-1\">\u00cen loc s\u0103 se limiteze la v\u00e2nzarea de lapte, carne, fructe, cereale sau struguri, antreprenorii investesc \u00een procesare, ambalare, branding \u0219i distribu\u021bie, pentru a ob\u021bine o valoare mai mare din resursele produse local.<\/p>\n<p id=\"p-2\">Tendin\u021ba, observat\u0103 de organizatorii Artisan Food Market \u00een ultimii patru ani, \u00eenseamn\u0103 practic o integrare a mai multor etape ale lan\u021bului economic \u00een cadrul aceleia\u0219i afaceri sau al unor afaceri asociate, lucru care, \u00een sine, aduce plus-valoare.<\/p>\n<h2 id=\"chapter-0\">Lactatele, agricultura ecologic\u0103, carnea, viticultura \u2013 domeniile cele mai \u201eexploatate\u201d pentru a reduce dependen\u021ba de intermediari la minimum<\/h2>\n<p id=\"p-3\">Produc\u0103torii \u00eencearc\u0103 astfel s\u0103 reduc\u0103 dependen\u021ba de intermediari \u0219i s\u0103 p\u0103streze o parte mai mare din valoarea ad\u0103ugat\u0103 \u00een economia rom\u00e2neasc\u0103.<\/p>\n<p id=\"p-4\">Modelul este \u00eent\u00e2lnit \u00een domenii precum lactatele, carnea, agricultura ecologic\u0103 \u0219i viticultura.<\/p>\n<p id=\"p-5\">Printre exemplele identificate de Artisan Food Market se num\u0103r\u0103 Cooperativa Agricol\u0103 Csengo, Safala Organic Farm din \u0218inteu, Br\u00e2nzeturi de Hoghilag, Ribon Kiss of Nature, De la B\u00e2lea \u2013 Abatorul C\u00e2mpulung \u0219i Josef Wines.<\/p>\n<h2 id=\"chapter-1\">Un model benefic pentru economia local\u0103<\/h2>\n<p id=\"p-6\">Un astfel de model poate avea efecte \u0219i asupra economiilor locale.<\/p>\n<p id=\"p-7\">Atunci c\u00e2nd materia prim\u0103 este procesat\u0103 \u00een Rom\u00e2nia, activitatea economic\u0103 se extinde c\u0103tre angaja\u021bi, transportatori, furnizori de ambalaje, servicii logistice \u0219i distribu\u021bie.<\/p>\n<p id=\"p-8\">\u00cen acest fel, valoarea creat\u0103 de un produs poate r\u0103m\u00e2ne \u00eentr-o m\u0103sur\u0103 mai mare \u00een comunitatea \u0219i economia local\u0103.<\/p>\n<h2 id=\"chapter-2\">\u201eAr fi necesar un cadru mai clar pentru produsele artizanale\u201d, spun produc\u0103torii<\/h2>\n<p id=\"p-9\">\u201e<strong>Urm\u0103torul pas firesc nu mai este doar s\u0103 produc\u0103 mai mult, ci s\u0103 \u00eenve\u021be s\u0103 p\u0103streze mai mult\u0103 valoare din ceea ce produce<\/strong>\u201d, transmit reprezentan\u021bii Safala Organic Farm, cita\u021bi \u00een comunicat.<\/p>\n<p id=\"p-10\">Integrarea nu este \u00eens\u0103 lipsit\u0103 de costuri.<\/p>\n<p id=\"p-11\">Investi\u021biile \u00een procesare, depozitare, ambalare, logistic\u0103 sau distribu\u021bie presupun capital \u0219i capacitate de dezvoltare.<\/p>\n<p id=\"p-12\">Antreprenorii sus\u021bin c\u0103 un cadru mai clar pentru sectorul produselor artizanale ar putea ajuta astfel de afaceri s\u0103 se dezvolte \u0219i s\u0103 devin\u0103 mai predictibile.<\/p>\n<h2 id=\"chapter-3\">Interesul tot mai mare pentru originea produselor sus\u021bine fenomenul<\/h2>\n<p id=\"p-13\">\u00cen paralel, consumatorii acord\u0103 o importan\u021b\u0103 tot mai mare originii produselor, trasabilit\u0103\u021bii \u0219i modului \u00een care acestea sunt realizate.<\/p>\n<p id=\"p-14\">Pentru produc\u0103tori, miza nu mai este, astfel, doar s\u0103 creasc\u0103 volumul, ci s\u0103 transforme resursele locale \u00een produse finite, recognoscibile \u0219i competitive.<\/p>\n<p id=\"p-15\">Edi\u021bia a XIII-a a <strong>Artisan Food Market va avea loc \u00eentre 16 \u0219i 18 octombrie, la Biblioteca Na\u021bional\u0103 a Rom\u00e2niei din Bucure\u0219ti<\/strong>.<\/p>\n<p id=\"p-16\">Evenimentul va reuni peste 100 de expozan\u021bi rom\u00e2ni \u0219i str\u0103ini.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cre\u0219terea costurilor de produc\u021bie \u0219i presiunea concuren\u021bei \u00eei determin\u0103 pe tot mai mul\u021bi produc\u0103tori rom\u00e2ni s\u0103 \u00ee\u0219i extind\u0103 afacerile dincolo de activitatea de baz\u0103. \u00cen loc s\u0103 se limiteze la &hellip; <a href=\"https:\/\/microscopemedia.com\/?p=714813\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":714814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/714813"}],"collection":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=714813"}],"version-history":[{"count":0,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/posts\/714813\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=\/wp\/v2\/media\/714814"}],"wp:attachment":[{"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=714813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=714813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microscopemedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=714813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}